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Effective Date: April 16, 2026
Desktronic Trading US, Inc. ("we", "our", "us", or "Desktronic") is committed to respecting privacy and protecting personal information. This privacy notice ("Notice") applies to individuals located in the United States and describes how we collect, process, retain, and disclose personal information about you in connection with our website at www.desktronic.com ("Site"), our social media accounts, or when you contact us via phone or email (collectively, our "Services").
This Notice does not apply to any information collected outside of these Services. As used on the Site, the terms "you" and "your" mean any person who views, accesses, uses, or obtains information from the Site or any of our Services.
Please read this Notice carefully to understand our policies and practices regarding your personal information and how we will treat it. Please also read our Site terms of use (the "Terms of Use"), which govern access to and use of our Site; the Terms of Use are available on our Site.
This Notice covers the following topics:
If you do not agree with our policies and practices, you should stop using our Site. By accessing or using any Site, you agree to this Notice and the Terms of Use.
For purposes of this Notice, "personal information" is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal information typically may include an identifier, such as a name, location data, or internet protocol (IP) address. Personal information does not include publicly available information or information that is deidentified or anonymized consistent with applicable privacy laws.
Categories of Personal Information Collected
Depending on how you interact with us, we may collect, use, store and transfer the following categories of personal information about you:
Sources of Collected Personal Information
Purposes for Collection
We collect personal information for the following purposes:
Disclosures of Your Personal Information
We may disclose personal information to third parties who provide services to us for the purposes described above. We may also disclose personal information to others when required or authorized by law.
Third parties to whom we may disclose personal information include:
When you interact with our Site, we may use a variety of technologies to automatically collect information about you. These may include:
These cookies and other technologies may be deployed by us directly, our business partners, or third-party analytics providers, either on our behalf or for their own purposes. They may be used to deliver information to you or about you and to connect information about you across different sources, websites, devices, and applications.
Why do we use cookies and similar technologies?
We use cookies to optimize website functionality, analyze the performance, and provide personalized experience to you. For example, some cookies remember your preferences and where you left off so that you do not have to repeatedly make these choices when you visit our Site.
What types of cookies do we use?
Depending on how you use the Sites, we may use the following types of cookies:
You can control how certain cookies function on our Site at any time by selecting the "Cookie Preferences" tool, available in the footer of the Site, or by choosing "Preferences" when the cookie banner is presented. Doing so opens a cookie preference panel that allows you to learn about the categories of cookies we use, accept or reject cookies other than strictly necessary cookies, and update your cookie preferences at any time.
To learn more about cookies generally, visit www.allaboutcookies.org.
You can also learn more and opt-out of tracking by some of our third-party partners by visiting:
iOS and Android operating systems also provide options to limit tracking or reset your advertising identifications.
Your email provider may also have settings which allow you to prevent the automatic download of images, including web beacons, which prevents the automatic connection to the web servers that host those images.
In addition, depending on your state of residence, you may have the right to opt out of our use of cookies and tracking technologies for targeted advertising or from the "sharing" of your personal information for purposes of cross-context behavioral advertising under applicable U.S. state privacy laws. You can exercise these rights through our "Do Not Share My Personal Information" link in the footer of our Site. For more details, please see the "Your Privacy Rights" and "Exercising Your Privacy Rights" sections below.
We have implemented a cookie preference center to ensure your cookie preferences are honored. We have tools in place to detect and honor requests made using the Global Privacy Control ("GPC") signal as requests to opt-out of the sale or sharing of personal information to the extent required by applicable law. The GPC sends signals to the websites you visit indicating your choice to opt-out from certain types of data processing. We endeavor to honor these requests with respect to any personal information connected to the GPC opt-out request based on the information made available by GPC. We may not be able to tie a GPC request to all personal information we have about you. If you wish to exercise your rights to opt out of the sale or sharing of your personal information under applicable state privacy laws, we recommend configuring your browser to send an opt-out signal via GPC, submitting your cookie preferences via our cookie preference center, and by submitting a request using one of the methods outlined in the "Exercising Your Privacy Rights" section of the notice below. We do not currently support the capability to respond to web browser "do not track" signals.
For more information about your rights, please see the "Your Privacy Rights" section below.
The personal information we may collect about you includes information within the below categories of data. Note that the "category" of data listed below refers to the category of personal information as defined under California law and represents the categories of personal information that we may have collected, and how it may have been shared, over the past 12 months. Inclusion of a category in the list below indicates only that we may collect some information within that category. We do not necessarily collect all information listed in a particular category, nor do we necessarily collect all categories of information for all individuals. While the categories are as defined under California law, the disclosures below also apply to residents of other states as well.
We may have disclosed personal information in each of the categories listed below to our service providers, and other third parties, as well as to government entities where required, for our business purposes within the past 12 months. Please note that we have not necessarily disclosed every type of information listed in a given category. In addition, we may have shared Internet or other electronic network activity information (as described below) with advertising and marketing partners for purposes of targeted advertising.
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Category |
Source |
Purpose |
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Identifiers such as a real name, postal address, unique personal identifier, online identifier Internet Protocol address, email address, telephone numbers (whether landline, cellular, or other), business information, and any other contact information or other information provided pursuant to any free-form submission box on our Site. |
Directly from you when you: Purchase our products or register for our Services; Make information available to us via social networking logins; Express an interest in buying our products; Subscribe to newsletters or provide feedback; Contact us via chatbots or other chat features; Submit a contact form; Participate in surveys, sweepstakes, or other promotions; or Automatically when you interact with our Services. |
For everyday business purposes: To provide you with our products and Services and to ensure functionality of our Site. To learn more about you and to perform market and consumer research, trend analysis, and demographic analysis. To communicate about, and administer your participation in, special events, programs, surveys, contests, sweepstakes and other offers or promotions. To provide you with marketing, including targeted advertising or other promotional information or content to you that correlates to your interests and browsing and usage history both within our Site and on other websites and applications. To engage with you when you contact us or to request your feedback. To enforce our terms, agreements, and policies. To improve our products and Services. To comply with laws and policies, fulfill our legal obligations, or address claims or disputes. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
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Other Information About You or information that identifies, relates to, describes, or is capable of being associated with, a particular individual, including, but not limited to, your name, signature, address, telephone number, education status, bank account number, payment card type, last four digits of payment card, or any other relevant transactional information. |
Directly from you when you: Purchase our products or register for our Services; Make information available to us via social networking logins; Express an interest in buying our products; Subscribe to newsletters or provide feedback; Contact us via chatbots or other chat features; Submit a contact form; or Participate in surveys, sweepstakes, or other promotions. |
For everyday business purposes: To provide you with our products and Services and to ensure functionality of our Site. To learn more about you and to perform market and consumer research, trend analysis, and demographic analysis. To communicate about, and administer your participation in, special events, programs, surveys, contests, sweepstakes and other offers or promotions. To provide you with marketing, including targeted advertising or other promotional information or content to you that correlates to your interests and browsing and usage history both within our Site and on other websites and applications. To engage with you when you contact us or to request your feedback. To enforce our terms, agreements, and policies. To improve our products and Services. To comply with laws and policies, fulfill our legal obligations, or address claims or disputes. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
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Commercial information such as records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
Directly from you when you: Purchase our products or register for our Services; Make information available to us via social networking logins; Participate in chats, web forums, or other interactive sessions; Subscribe to newsletters or provide feedback; Submit a lead form; or Participate in surveys, sweepstakes, or other promotions; or Automatically when you interact with our Services. |
For everyday business purposes: To provide you with our products and Services and to ensure functionality of our Site. To learn more about you and to perform market and consumer research, trend analysis, and demographic analysis. To communicate about, and administer your participation in, special events, programs, surveys, contests, sweepstakes and other offers or promotions. To provide you with marketing, including targeted advertising or other promotional information or content to you that correlates to your interests and browsing and usage history both within our Site and on other websites and applications. To engage with you when you contact us or to request your feedback. To enforce our terms, agreements, and policies. To improve our products and Services. To comply with laws and policies, fulfill our legal obligations, or address claims or disputes. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
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Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding your interaction with an internet website application, or advertisement. |
Automatically when you interact with our Services. |
To learn more about you and to perform market and consumer research, trend analysis, and demographic analysis. To provide you with marketing, including targeted advertising or other promotional information or content to you that correlates to your interests and browsing and usage history both within our Site and on other websites and applications. To enforce our terms, agreements, and policies. To improve our products and Services. To comply with laws and policies, fulfill our legal obligations, or address claims or disputes. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
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Geolocation data |
Automatically when you interact with our Services. |
For everyday business purposes: To provide you with marketing, including targeted advertising or other promotional information or content to you that correlates to your interests and browsing and usage history both within our Site and on other websites and applications. To improve our products and Services. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
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Sensory Data, including audio, electronic, visual, thermal, olfactory, or similar information. |
Directly from you when you provide it to us. |
To provide you with our products and Services and to ensure functionality of our Site. To engage with you when you contact us or to request your feedback. To improve our products and Services. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
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Inferences (defined as "the derivation of information, data, conclusions from facts, evidence or another source of information or data") drawn from any of the information identified in this subdivision to create a profile about a consumer reflecting the consumer's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. |
From our third-party business partners; We may generate this information about you, such as records of your purchases or notes on your performance throughout the application process; or We may also combine personal information about you. |
To provide you with our products and Services and to ensure functionality of our Site. To learn more about you and to perform market and consumer research, trend analysis, and demographic analysis. To provide you with marketing, including targeted advertising or other promotional information or content to you that correlates to your interests and browsing and usage history both within our Site and on other websites and applications. To improve our products and Services. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
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Characteristics of protected classifications under California or federal law, such as familial status, disability, sex, national origin, religion, color, race, sexual orientation, gender identity and gender expression, marital status, veteran status, medical condition, ancestry, source of income, age, or genetic information. |
Directly from you when you: Purchase our products or register for our Services; Express an interest in buying our products; Participate in chats, web forums, or other interactive sessions; Subscribe to newsletters or provide feedback; Contact us via chatbots or other chat features; Submit a lead form; or Participate in surveys, sweepstakes, or other promotions. |
For everyday business purposes: To provide you with our products and Services and to ensure functionality of our Site. To learn more about you and to perform market and consumer research, trend analysis, and demographic analysis. To comply with laws and policies, fulfill our legal obligations, or address claims or disputes. To detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity. |
We do not collect or process sensitive personal information as defined under applicable U.S. state privacy laws. If this changes in the future, we will only use such information for purposes necessary to provide requested Services, protect and secure our systems, verify or maintain the quality or safety of our Services, or as otherwise permitted by law.
Sale of Personal Information and Sharing for Purposes of Cross-Context Behavioral Advertising
We do not sell your personal information. However, some of the ways that we disclose personal information, including online and offline personal information, to third parties may constitute "sharing" for cross-context behavioral advertising under applicable privacy law. Cross-context behavioral advertising, or "targeted advertising", is advertising customized based on predictions generated over time from your visits across different websites, devices, and mobile applications. In the preceding 12 months, we may have shared the following categories of personal information identified in the chart above:
We share each of these categories of information with the following categories of third parties:
We do not provide information that is directly associated with a specific person (such as name and address) to an advertising network when you interact with or view a customized advertisement. However, when you view or interact with an advertisement, the advertiser may make an assumption that you are interested in the subject matter of the advertisement.
We do not sell or share your SMS opt-in data, consent status, or mobile phone number with third parties for their own marketing or advertising purposes. Such information is disclosed only to our service providers, such as messaging platforms, e-commerce, CRM, and customer support providers, and is processed solely on our behalf to support and operate our text messaging program and related communications.
For information on cookies and other technologies and how to modify your cookie settings, including how to opt-out, please see section on "Cookies and Other Technologies" and "Your Privacy Rights."
We will retain your personal information for as long as needed or permitted in light of the purpose(s) for which it was obtained and as outlined in this Notice. The criteria used to determine our retention periods include: (i) the length of time with which we have had an ongoing relationship with you; (ii) our legal obligations; or (iii) whether retention is advisable in light of our legal position.
Depending on your state of residency, and the type of data collected, you may have rights with respect to your personal information, subject to certain exemptions provided by law. We may choose to extend these rights to you even if we are not required to under applicable law.
Data solely retained for data backup purposes is principally excluded from these rights until it is restored to an active system or next accessed or used for a sale, disclosure, or commercial purpose. These rights also do not apply to pseudonymous data if the information necessary to identify the individual is kept separately and is subject to controls that prevent access to the information. Pseudonymous data is personal information that can no longer be attributed to a specific individual without the use of additional information, if the additional information is kept separately and is subject measures to ensure that personal information is not attributed to the specific individual.
If you would like to exercise any of the privacy rights outlined above please contact us using the contact methods listed below.
Email: info@desktronic.com
Toll Free Call: +1 (833) 200-3692
You also may designate an authorized agent to make a request on your behalf. If you are submitting a request through an authorized agent, the authorized agent must provide us with your signed written permission stating that the agent is authorized to make the request on your behalf. Alternatively, your authorized agent may provide evidence of having power of attorney or acting as a conservator for you. We may also request that any authorized agents verify their identity and, where permitted by law, may reach out to you directly to confirm that you have provided the agent with your permission to submit the request on your behalf.
When you exercise these rights and submit a request to us, we may verify your identity where required by law by asking you for the following pieces of information: your relationship with us, first and last name, email address, telephone number, and postal address.
In addition to submitting a privacy request using the methods described above, you may opt out of receiving our marketing communications at any time using the following methods:
Email marketing. You may opt out of receiving promotional emails from us by clicking the "Unsubscribe" link included at the bottom of our marketing emails. Once you opt out, you may continue to receive non-promotional communications, such as emails related to your purchases, account, or other administrative or transactional matters.
SMS marketing. You may opt out of receiving promotional text messages (SMS or MMS) from us by replying "STOP" to any marketing text message you receive. You may also contact us using the information above to request removal from SMS marketing lists, provided that you include the relevant mobile phone number. After you opt out, you may continue to receive non-promotional or transactional text messages where permitted by law.
Your opt-out preferences apply only to the specific communication channel for which you opt out (for example, email or SMS) and do not affect your ability to receive communications through other channels unless you take action to opt out of those channels as well.
We store personal information and other data using reasonable and appropriate physical, technical, and administrative safeguards to secure personal information against foreseeable risks, such as unauthorized use, access, disclosure, destruction, or modification. Although we make good-faith efforts to store the information we collect in a secure operating environment that is not available to the public, we cannot guarantee complete security. Further, while we work to ensure the integrity and security of our network and systems, we cannot guarantee that our security measures will prevent unauthorized access, acquisition or use of this information.
Our Site is not intended for use by children. We do not knowingly collect, store, use, sell, or share the personal information, including for targeted advertising purposes, from anyone under the age of 18, without verifiable parental consent. If we become aware that we have inadvertently collected personal information from a child under the age of 18, we will delete such information from our records. If a parent, guardian, or anyone else becomes aware that we have collected personal information from an individual under the age of 18, please contact us.
Any information you provide to us through use of the Site may be stored in, processed in, transferred between, and accessed from the European Union or the United States and other countries which may not guarantee the same level of protection of personal information as the one in which you reside. Any such transfers will take place in accordance with applicable data privacy laws.
Our Site may include links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control third-party websites and are not responsible for their privacy notice. If you submit personal information to any third-party websites or service providers, your information is governed by their privacy policies. When you leave our Site, we encourage you to read the privacy notice on every website you visit.
From time to time, we may update this Notice. We will post any revised version of this Notice on our Site. Any changes will be effective on the effective date stated in the revised Notice. This Notice was last updated as of the effective date listed above. We will not use previously collected personal information for a new purpose without providing notice and/or obtaining your consent, as required by law. We may make minor changes to this Notice without providing advanced notice and/or obtaining your consent. We encourage you to periodically review this page for the latest information on our privacy practices.
If you have any questions about this Notice, the ways we collect and use your personal information, or you would like to exercise your privacy rights, you may contact us at:
Email: info@desktronic.com
Toll Free Call: +1 (833) 200-3692
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will use the personal information you provide to us when submitting a consumer request only to verify the requestor's identity or authority to make the request.
Depending on your jurisdiction, we generally have between 45 and 90 days to respond to your request.
There may be circumstances where we will not be able to honor your request, in which case, we will notify you. For example, if you request deletion, we may need to retain certain personal information to comply with our legal obligations or other permitted purposes. Additionally, if you continue to interact with our Site after you request deletion, this may result in us receiving your personal information despite having honored your previous request to delete. Depending on your jurisdiction, you may have the right to appeal this decision or to contact your Attorney General if you have concerns about the results of the appeal.
Please note that depending on your jurisdiction, we may only be obligated to respond, free of cost, to personal information requests from the same consumer up to two times in a 12-month period. Depending on your jurisdiction, after you have exceeded the applicable number of requests, we have the right to charge a reasonable fee for fulfilling the request. In addition, under the applicable state privacy law, and for the protection of your personal information, we may be limited in what personal information we can disclose.
Depending on your jurisdiction, we may maintain your rights requests for at least 2 years. This information will not be used for any other purpose except to review compliance processes; it will not be shared except as necessary to comply with a legal obligation.